Morges (Switzerland), the 1st of January 2015 – The new board of Kainjoo Consulting Group SA is proud to announce the successful transformation of our company into a new legal form. A while back, despite people asking and claiming that creating a new firm in marketing, creatives and technology wouldn’t be useful, with Alexander Imhoff, we took the flame and took it high enough to convince customers to follow us. What is our vision? Continue this expansion and disrupt brands with a fresh way to look at the world. We plan to continue focusing on regulated and complex industries globally. This is the sweet spot where we feel having value while keeping a human based-size. How to think like a network firm on 5 continents without having to support the disadvantages of the size? By adopting a lean methodology right from the start. Our model is challenging, but it is proven to be true. Especially in organisations where people spend more time on political activities than the real value for brands. There is space for such firms as Kainjoo to bridge the gap between complex brands and agility. This is just the beginning, and we hope to bring more good news in the very short term. We are thankful for the partners that led us to this point, and we wish to take them further to reach their goals.