For Galderma, Kainjoo prepared a unique campaign supporting the launch of the ATP competition, featuring Daylong as a prime sponsor during the event.
Unify the communication internally and externally throughout channels
In a complex environment with multiple stakeholders, the team prepared a new campaign toolkit for promoting the partnership across channels, both targeting consumers, HCPs and internal employees.
Using the existing DAM (digital asset management) platform of Galderma, Kainjoo prepared a library of campaign materials to easily build localised communications across channels, using Frontify and Adobe Cloud for faster executions.
From print to online, the studio adapted the copy-writing from our marketing colleagues to build a coherent eco-system for the campaign
— Thomas Pasini
Project & Account Manager
— Mélanie Bêche
— Alexander Imhoff
Art direction & creative design
— Valentin Sidot