Challenge
Identify an ambassador and launch a social media campaign to build SOV (share of voice) in few weeks
Kainjoo Astate is a team of creatives excited about unique ideas and help brands stand out on the internet. For Galderma, and especially Daylong, a suncream product the challenge was to quickly identify, organise and run a high-quality advertising campaign, capable to embed the brand essence on social videos.
How we did it
Strategic planning, copy-writing and push on social meda
Once our team discovered the ambassador and contracted her, we organised the photoshoot following the storyboard drafted by our lead copy-writer. Then, our studio ran the post-production to quickly format the videos for social media use.
























